LAS VEGAS — The bathroom scale doesn’t always tell the full story: You’re working out and eating healthy, but as you shed fat and gain muscle, your weight might stay the same. Although this might be discouraging to many, a new Bluetooth device aims to paint a bigger picture of your overall fitness profile.
Following a successful crowdsourcing campaign on Indiegogo, which raised nearly $290,000, startup Skulpt unveiled a gadget called Aim, the world’s first wireless device that determines the health of your muscles.
To determine the composition, the device, which is smaller in size than an iPhone, presses against the skin where key muscles are located (specifically the biceps, triceps, abs and thigh). By measuring how a current flows within those muscles, data is collected and then synced to an online dashboard. Users can track body-fat percentage, set goals or share the data with others.
The Skulpt Aim is priced at $149 and will ship in May.
“People often gain weight when they first start to exercise and get discouraged when in fact they’re losing fat and gaining muscle. This can be extremely frustrating,” said Jose Bohorquez, CEO of Skulpt. “Aim solves this problem by distinguishing muscle from fat in each part of your body, providing a much more accurate representation of your progress.”